ROLL WITH IT OR GET ROLLED OVER-

Reason NYC is preparing to Launch the first pieces from our fall collection this week. Merchandise is being unpacked and prepped to hit the shelves, new window displays are planned and ready to launch, and of course a wide variety of carefully selected, well priced vintage merchandise is being dry cleaned, repaired, and curated for the launch.

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Our new cruiser decks (red, front and center) have been the sleeper hit of the season. So fun to ride, plus they come with a free pair of sunglasses and an awesome gift box.

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STOCKED.

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We’ve also added Herchel bags and accessories to the shop. Their high quality, well priced items made them a perfect fit for the Outpost.

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This is our look for the week; Reason Henley shirt, Outpost Pants, Scout Belt, Maidstone Wallet, Cable Knit Socks, Hometeam Cap, and vintage Harley Davidson bandana.

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Signs.

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So much goodness in there. Another season, another batch of items that we’re excited to share with you.

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The Reason Outpost is located at 436 east 9th street (between 1st avenue and avenue A) in New York City.

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ROSA PARKS-

Check out Price’s new remix of Outkast’s classic track “Rosa Parks”. It features a sexy electronic kalimba (no one knows what a kalimba is) that transports you to a boobtastic beach in outer space. At a cooled out 105 beats per minute (that’s DJ lingo for ‘not too fast’), there is plenty of air in-between the heavy kicks to make your head nod.

Seriously though. The song was great but the remix is better. Click the cover art or link below to download now for free.

http://soundcloud.com/djpricenyc/outkast-rosa-parks-prices-1​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​​

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LEY IT FEEL-

We are proud to announce that today our very own Price has released his follow-up debut single “Daylight” as a free download.
If you didn’t want to shell out the two bucks for Price’s first track, this is your first chance to hear his original music free of charge. This groovy disco house track has a solid groove and samples distinct and powerful vocals from Martha Wash’s “Catch the Light” (you may remember her from her days in Black Box).

Follow this link to download now:

http://soundcloud.com/djpricenyc/price-let-it-feel-original-mix

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THROWBACK-

When I don’t have enough free time to be out snapping pictures and posting fresh blog content every day I’ll occasionally dip into the archives of our previous websites to give our newer readers a quick trip down memory lane.

Here’s a look back at some of our favorite updates from years past that led us hear today-

July 8, 2008 report from our analytics. One. Point. Six. Million. Real.
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Remember when Wale was on Perez hilton rocking our Mini Dot Teck Jacket beside Lindsey Lohan?
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Our wholesale sales tools have always been the best. This was the cover of our Holiday ‘07 catalog website. The Ski jacket on the left and the ‘Bent Again’ tee (second from the right) never ended up going into production.

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This hoodie changed the game for us.

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So did this. Reason Cooper Square. Pretty sure that’s Matt standing in the middle gearing up for a game of wii bowling.

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Save The Parking Lots campaign. This huge lot is now a mammoth condo.

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Diamond Vs. Reason tee from 2009. Sold out in 6 minutes.

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This was an email a satisfied customer sent us many years ago that stuck with me and I posted on the blog. I responded from my personal account and we still trade messages occasionally. To this day Yoon-Jae still shops with us online and at the Outpost. Customers like this who’ve been with us for years are

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Magic tradeshow booth from ‘09.

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Reason Pop-Up-Shop in Philadelphia-

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EARLY-

The infamous Earl Sweatshirt of OddFuture was in New York this weekend for a secret performance and managed to get his hands on our Diplomats Parody tee.

Rumor (read: Instagram) has it he’s been wearing it every day since.

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